This week I want to touch on a topic that was brought up at DoshDosh. The topic there was The Problem with Meta Blogging, and goes on to discuss the saturation of the field when it comes to blogging about blogging (aka metablogging!)
DoshDosh is a great site and I enjoy reading there quite often. The anime pics in each post might throw off a new reader at first, but they add color and something interesting to look at on the blog. You’ll find all sorts of info about making money online, and DoshDosh is great at exposing web scams and warning people about them.

So the topic again, was The problem with metablogging: Being unique in a saturated niche. One of the first things we have to do in this conversation is ask ourselves, is the metablogging arena really that saturated? This question alone really had me thinking, and I mean sitting here with my laptop at 4:00 in the morning wondering, is it? Am I wasting my breath and typing time sitting here right now talking to you about blogs and blogging? Technically our whole team here would be considered metabloggers, we’re blogging about blogging and all things blog.
Then I realized, that’s why we’re not just your average metabloggers. Whew, that’s a relief. We’re not just talking about blogging and rehashing the same old things over and over again. We’re dissecting blogging into all it’s little parts and hopefully finding ways to improve the blogging process and motivating and helping others in some way. We are united in a common goal to make the blogosphere a better place one step at a time.
Of course, that doesn’t mean the metablogging niche isn’t saturated. It may very well be. A quick Google Blog Search will bring up loads of blogs that are about blogging, making money with a blog, etc etc etc… But, just because they are there doesn’t mean they are good, doesn’t mean they have readership, doesn’t mean they are active. I cannot be frightened away by a simple number when it comes to competition. It’s like my age ~ it’s just a number. Hopefully the small number of great metablogs add value to the blogosphere to compensate for the large number of boring, dull, colorless, metablogs that might exist out there.
So, the second thing we need to ask ourselves is, are we unique enough to stand above the crowd? Can our voices be heard over the roaring metablogging crowd? Is there anyone still listening. I hope that there is, and I think all of us here are passionate about blogging and helping others to do so.
Now as bloggers we all can take a moment to look at our writing and think about what we can do to improve it and keep it fresh. DoshDosh gives some great tips on this. I want to point out one in particular.
#3. Don’t Think Like a Blogger. If you really still want to blog about blogging in general, look at blogging from the viewpoint of someone with another agenda. Occasionally put on a designer, CEO, entrepreneur or advertiser’s hat.
Stop thinking like a blogger or blog reader. The change in perspective is crucial here, particularly if you want to create content that is unique and yet relevant to your blog’s theme.
This is interesting and valuable advice for any blogger on any topic. Sometimes we get so wrapped up in “blogging as work” that we lose our focus and we stray from the path a little. Of course just like taking a nature walk, straying off the path a few steps is okay but we don’t want to get so far away that we lose the trail completely.
Maki at Dosh Dosh says that he is personally tired of the metablogging genre as a whole. So I can totally understand why in his personal writing he wants to get away from writing about blogging, afterall who wants to write about something that is boring them to bits? That alone is great advice that he gave without even realizing he gave it. If you’re bored then you’re likely to write boring material. Once something becomes boring to you in any way it’s time to step away from that topic and stick with relevant things that still ignite passion for you! Afterall, a blog without passion is just a blog.
doshdosh, maki, blogging, metablogs, metablogging, boring blogging, meta-blogging, niche blogging
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